DIKSON

Dikson is one of the leading Italian companies specializing in the production of cosmetics for hair beauty and well-being.

Active on the market for more than 50 years, it boasts proven experience combined with a marked innovative streak, which has led it to distribute its products extensively not only in our country, but in another 70 countries worldwide.

Dikson supplies retail consumers as well as professionals and anyone who prefers professional-level, effective, and safe hair treatments . Constant research into its cosmetics has led to an increasingly innovative approach that meets the demand for more natural products, compatible with all skin types and free from any substances harmful to human health and the environment. Dikson covers three main product categories: treatment, coloring, and styling , in a catalog capable of comprehensively meeting all hair needs. The treatments section offers a rich selection of shampoos , conditioners , oils, and masks , with lines for both men and women .

The Plus professional care series guarantees maximum safety and tolerability on all skin types, with shampoos, conditioners and masks for normal, dry, frizzy and colored hair.
All cosmetics in the Plus series integrate precious natural ingredients, capable of nourishing and repairing the hair without weighing it down or damaging it. Another series dedicated to lovers of genuine ingredients with zero impact on the environment is the Bio Natural series. In this case too, tolerability is high, the formulations are biocompatible, free from artificial colorants, silicones, petrolatum or ingredients of animal origin and many other chemical additives.

Then there's the Professional Treatments series, with nine types of shampoo, conditioner, and mask, capable of treating not only normal hair but also the most common problems such as frizzy, curly, thinning, dandruff-prone, colored, greasy, weakened, and at-risk-of-yellowing hair in the case of blonde and bleached hair . Other notable treatments include the 10-in-1 spray and the specific anti-yellow shampoo. The men's series, on the other hand, features treatments for cleansing, styling, and proper beard maintenance, as well as specific dyes for men.

Among the colors there are three lines: Nuance Zero, Nuance Professional and Pop Cream color.
The first takes the marked cue of completely eliminating harmful ingredients from its formulas, such as ammonia, para-phenylenediamine, resorcinol, parabens, or allergy-prone fragrances. The Professional section focuses on dyes and bleaches in 43 shades, while the Pop Cream is best suited for DIY coloring, with small packaged kits and touch-up sprays. Finally, the styling section features waxes, gels, oils, and sprays, both for setting hair, protecting and enhancing shine, and quickly addressing problems like frizzy or dull hair.